Q
Why does the region need yet another defence trade show?
A:
BRIDEX is the region's premier defence and security event, and is focused exclusively on the most senior policymakers and decision-makers from governments, defence forces and security agencies across the region, and further afield.
   
Q
Why would the major manufacturers come to Brunei, when it's such a small market for them?
A:
BRIDEX will attract the most senior decision-makers from across the region and further afield, It is not a single-market event, focused only on Brunei.
   
Q:
Every major trade show claims that it will attract top decision-makers. How can you guarantee that the top people will be at BRIDEX?
A:
We will have a hosted delegate management programme to ensure that the top people attend BRIDEX. This will include personal invitations to senior government and military officials in many of the countries with whom we enjoy very warm and friendly relationships
   
Q:
Brunei is not known as a venue for major business events. How can it compete against well-established venues like Singapore?
A:
We are building a brand-new, purpose-built exhibition centre which will become the permanent home for BRIDEX, while the Empire Hotel & Country Club is one of the most luxurious resorts in Asia. Brunei offers a secure, politically-neutral environment with legendary hospitality for our guests
   
Q
You claim to target 250 exhibitors at BRIDEX - how many have you signed so far?
A:
We are actively negotiating with many of the world's major manufacturers and suppliers of defence and security systems, who have expressed great interest in BRIDEX. Our focus will be on quality and on four key areas which are most relevant to defence forces and security agencies, including C4ISTAR, Homeland Security, Border Surveillance and supporting Peacekeeping and Humanitarian missions
   
Q
You claim that there will be a brand-new exhibition centre for BRIDEX, yet the event is only 14 months away and construction has not even started. How can you be sure it will be ready on time?
A:
The new exhibition centre is being built on a prime ocean-front site and will have state of the art facilities and infrastructure. The site has already been prepared and the architects are finalizing the design concept. We are absolutely confident that the exhibition centre will be ready on time and will be a fantastic permanent home for BRIDEX